Answering the questions below will help you create a structure for you production. 

  • Ideal length:
  • Completion date:
  • What is the purpose of this project:
  • Who is your primary audience/market:
  • What response would you like from them:
  • In what context(s) will the program be seen:
  • What are the most important message to be communicated:
  • How is this message being communicated now and in the past:
  • List the best arguments or examples to support the message: 
  • What key points/ people/ locations must be included:
  • What is your budget: